The key guide is a unique concept developed by Whyte Waters to contain highly targeted advertising, The product is handed out to guests (with their room key contained inside) as they arrive at the Hotel. When unfolded the Key Guide contains a map of the local region along with important hotel information and exclusive advertising.
Key benefits/features to advertisers:
- your message gets hand delivered to Visitors as they arrive in your region
- the map ensures the Key Guide is retained by the Guest and used throughout their stay.
- Distribution is exclusive (the Key Guide is the only information handed to the Visitor at our exclusive properties) across a variety of hotels/chains
- Your business is effectively recommended by the hotels in the eyes of the guest.
- Due to the highly targeted nature of the advertising, it is likely that competitors will be excluded from this channel due to your involvement
- 1.3 million Key Guides distributed per annum nationwide.